Strategically plan your Awards

Welcome to Sounds Like Design's CPD+

If you're an architect who wants to improve the way you communicate about your projects and practice - so you can build better connections with your future clients and perhaps even start a waitlist for your services - you're in the right place.

This is CPD+ from Sounds Like Design, a business development and marketing consulting firm for architects, founded by Rachael Bernstone in 2016.

Rachael works with practice directors and principal architects to develop business and marketing strategies that are focused on winning the right kind of new projects and communicating the value of architecture.

In short, she'll help you to design and deliver YOUR ideal practice.

Inside CPD+, you can:

download resources that contain valuable client insights to apply to your business development and marketing;
monitor your marketing metrics so you can see what's working and do more of that in future;
progress your low-carbon transition; and
subscribe to The Drill, our weekly curated archi-newsletter.

You can also purchase CPD courses and workshops, to refine and enhance your business development and marketing strategies.

If you're interested in working with Rachael in a consulting capacity, you can find out more about our signature one-on-one package -Review + Reset - here.

It's great you've found CPD+ – and we'd love it if you would share these resources with friends and colleagues – so that together we can change the perception of architects, and grow architecture's market-share pie.

Enter CPD+

Strategically plan your Awards

How many projects do you usually enter into awards programs?

How do you choose which projects and programs to enter?

Do you have a budget for Awards entries, as part of your overall marketing budget?

Do you usually pull together your entries in a mad rush, and think: "I should allocate more time to this next year"...

This bundle of Awards resources and workshop training is designed to help you think more strategically about your Awards entries, so that you can plan your Awards as part of your business development and marketing goals.

Here are all the details:

CPD Workshop: Strategically plan your Awards

Duration: 1 hour video recording plus Q&A

CPD: You’ll earn 1 formal CPD point / hour for this training. Click here to view the Learning Outcomes.

Units of Competency: Practice Management and Professional Conduct – PC 1, PC 7

APBSA Core Areas: Practice Management

Presenter: Rachael Bernstone, business and marketing advisor to architects, and founder of Sounds Like Design (please see my credentials to teach this workshop here)

The training module consists of:

The 8-Step Guide to streamline your Awards entries;
The Client Questionnaire Template;
The 2023 Awards Calendar;
A 1-hour Zoom workshop with Q&A, recorded in November 2022; and
A worksheet for CPD purposes.

Once you purchase this training and view the recording, you'll have a better idea of which of your recently completed projects to enter into Awards - in line with your business development goals - and which Awards programs offer the best fit, to help you connect and engage with your future ideal clients.

If you're ready to make the most of out your Awards investment in 2023, start by taking this workshop and think differently about how to make the most of your Awards entries.

Buy the training

1 Module