Welcome to Sounds Like Design's CPD+

This CPD course provides you with a proven system – and data-driven insights – to market your services with confidence.

Learn how to use the Six Channel System designed specifically for architects, to develop your project pipeline and create a waitlist of aligned clients.

The course is presented in a series of 10-modules that you unlock in sequential order, so you can learn at your own pace.

The final module contains an Implementation Plan and our Pipeline Roadmap, with tools and resources to help you create messaging and collateral for your future clients, at every stage of their journey towards your practice.

Presenter: Rachael Bernstone, Business development, marketing and communications advisor to architects, and Founder, Sounds Like Design (see my credentials to teach this workshop here).

CPD Allocation: 6 Formal points / hours (Certificates of Completion will be issued for architects who require them as part of their registration)

Units of Competency: PC2, PC7, PC 19, PC34, PC47, PC60. Click here to view the Learning Outcomes.

APBSA Core Areas: Practice Management

If you're ready to take control of your new project pipeline- but if you're overwhelmed by the complexity of modern marketing, or you're not sure where to invest to attract and engage with new clients - this CPD Express training is for you.

This mini-course outlines the key strategies, platforms and channels to build your pipeline, and provides resources to help you get started. It'll also help you identify your next steps and provide details of future training options, if you'd like to access additional support to build your pipeline's key components.

Building a new client pipeline means you no longer have to wait for the phone to ring, and you won't have to accept projects that aren't in your wheelhouse, because you'll be able to generate new enquiries and leads on-demand.

Eventually you'll become more discerning about the clients and projects you take on, and you may even generate a waitlist. (I know this works, because I use this new client pipeline method, and so do my most successful clients!)

Presenter: Rachael Bernstone, Business development, marketing and communications advisor to architects, and Founder, Sounds Like Design (see my credentials to teach this training here)

CPD Allocation: 1 Formal point / hour (Certificates of Completion will be issued for architects who require them as part of their registration)

Units of Competency: PC7, PC34, PC47 (Click here to view the Learning Outcomes)

APBSA Core Areas: Practice Management

Earn 1 Formal CPD point as you learn how to strategically plan your awards in line with your business development goals.

Presenter: Rachael Bernstone, Business development, marketing and communications advisor to architects, and Founder, Sounds Like Design (please see my credentials to teach this workshop here)

CPD Allocation: You’ll earn 1 formal CPD point / hour for this training. Click here to view the Learning Outcomes.

Units of Competency: PC 1, PC 7

APBSA Core Areas: Practice Management

This training contains SLD's Client Questionnaire template.

Earn 2 Formal CPD points as you learn how to enhance your awards entries and increase your chances of winning. 

This workshop took place in February 2021, and you can purchase access to the recording.

Presenter: Rachael Bernstone, Business development, marketing and communications advisor to architects, and Founder, Sounds Like Design (see my credentials to teach this workshop here)

CPD Allocation: 2 Formal points / hours (Certificates of Completion will be issued for architects who require them as part of their registration)

Units of Competency:
PC1, PC7, PC34, PC60. Click here to view the Learning Outcomes.

APBSA Core Areas:  Design, Project Delivery, Practice Management

This section provides access to Sounds Like Design's free and extremely useful marketing and communications resources for architects.

Please share these resources with friends and colleagues.